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- About Us - Aberdeen Strategy Research
Aberdeen Strategy Research, a division of Spiceworks Ziff Davis (SWZD), illuminates B2B market realities through unbiased, credible research to inspire critical thinking and ignite data driven business actions — among end-users and vendors alike
- Blog - Aberdeen Strategy Research
Authored by Aberdeen View the latest blogposts and bite-sized research insights designed to inspire and inform business strategies
- Five Reasons Why Contact Centers Move to the Cloud - Aberdeen Strategy . . .
A trend analysis of Aberdeen’s cloud contact center studies between 2013 to 2018 shows that adoption of cloud technology has continuously risen during this time, with varying paces each year So, why are contact centers increasingly incorporating cloud technology into their activities? Financial Flexibility
- Intent Data - Aberdeen Strategy Research
What is Intent Data? Aberdeen’s Buyer Intent Data monitors billions of daily web interactions and aggregates those interactions with customer and third-party data to measure an account’s intensity level in researching a Product Category
- Perfecting the Onboarding Funnel - Aberdeen Strategy Research
The Aberdeen report, “ Welcome to the 21st Century, Onboarding! ” takes a deep dive into this idea, but here we provide the ideal timeline, content and features of the perfect onboarding funnel
- Sales Analytics: The Path to Better, Faster Forecasting - Aberdeen . . .
A new Aberdeen report shows how sales analytics create more accurate and actionable sales forecasts The bane of many sales professionals’ routine is often the dreaded sales forecast
- Fully Automated Contact Center: Myth or Reality? - Aberdeen Strategy . . .
Results from Aberdeen’s October 2020 AI in the Contact Center survey determined that firms using automation capabilities do indeed improve their CX results while simultaneously improving their operational efficiency
- Research Insights - Aberdeen Strategy Research
View Aberdeen’s fact-based, unbiased research insights Search and download resources from our latest research, or log in below to view the full research library
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