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- What is Anchoring? — updated 2025 | IxDF - The Interaction Design . . .
Anchoring is a cognitive bias that occurs if someone presents information in a way that limits an audience’s range of thought reference
- What is Bias in Design? — updated 2025 | IxDF
Bias is the way humans interpret and evaluate information according to how it' s presented or perceived through the lens of their values and beliefs
- What is Loss Aversion? | IxDF - The Interaction Design Foundation
What is Loss Aversion? Loss aversion is a behavioral economics concept referring to people’s judging the avoidance of loss as being more important than the acquisition of equivalent gain That is, the unhappiness of losing $10 is greater than the happiness of finding $10 Loss aversion influences decision making and plays a part in determining the appropriate copy to use in designs
- What is Confirmation Bias? — updated 2025 | IxDF
What is Confirmation Bias? Confirmation bias is a psychological tendency to favor information or data that aligns with one’s preexisting beliefs, opinions or values People disregard information that contradicts these characteristics This cognitive bias can greatly influence designers’ thought processes, skew their interpretation of data and impair decision-making
- Outcome Bias – Not All Outcomes are Created Equal
Evaluating the outcomes of our actions makes sense However, there is a cognitive bias where we place too much weight on the outcome and aren’t critical enough of the process Let' s dig in
- What are Behavioral Economics — updated 2025 | IxDF
What are Behavioral Economics (BE)? Behavioral economics is a discipline that examines how emotional, social and other factors affect human decision-making, which is not always rational As users do not always have stable preferences or act in their best interests, designers can guide their decisions via strategic choice architecture—e g , pricing structure
- How to Supercharge Your Design Workflow with AI | IxDF
Learn How Anchoring Bias Psychology Affects Decision Making Discover more about bias in this article, Towards a Standard for Identifying and Managing Bias in Artificial Intelligence
- What is the Einstellung Effect? — updated 2025 | IxDF
The Einstellung effect is a phenomenon that occurs when designers are so used to approaching problems in some ways that they overlook better ways
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