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After going through more than 500 individual nominees — evaluating them based on engagement rate, growth, peer interaction, follower count, and our own gut feelings about each one — we present
- What is an Influencer? – Social Media Influencers Defined [Updated 2024]
Influencers do just what their name suggests; they influence people They do so by creating content for brands, running branded giveaways, attending events, sharing personal experiences, or building a community for brands
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From staggeringly talented TikTokers to the Instagram stars we can’t look away from, these are the names who will (and should) be dominating the business of new and old media Imagine, for
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In this article, we'll go over the top 20 influencers in 2024 and their impact on the ever-evolving social media landscape From global celebrities commanding millions of followers to niche-focused influencers cultivating deeply engaged communities, these creators are redefining how brands connect with consumers in meaningful ways
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We’ve looked at social media influencers across the most popular social media platforms By combining the total number of followers and subscribers across YouTube, Instagram, TikTok, and X
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Influencers can impact purchasing decisions and trends, making them valuable partners for brands seeking to reach a wider audience in a more authentic way and create brand awareness Not all influencers have millions of followers, and they don’t need to
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The Forbes Top Creators list features popular Instagrammers, YouTubers, TikToks, and other digital creators who are shaping content, influence, and social media trends
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The most famous influencers of 2025 are changing how we share ideas online They range from TikTok stars to YouTube leaders Each one sparks trends, challenges norms, and builds communities
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