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- The psychology of online shopping cart abandonment: a scrutiny of the . . .
To further motivate and situate the present research, let us note that a singularly note-worthy accomplishment of past research is the development of a conceptual framework that strings together diverse factors This conceptual framework has construed the focal construct of online shopping cart abandonment (OSCA) at a macro, aggregate level In this conceptual essay, we identify the need to
- Volume 33, Issue 1 | Applied Categorical Structures - Springer
A Tangent Category Perspective on Connections in Algebraic Geometry G S H Cruttwell Jean-Simon Pacaud Lemay Elias Vandenberg OriginalPaper 11 December 2024 Article: 4
- Measuring the effects of customized targeted promotions on retailer . . .
The results provide insights to retailers about investing in more customized promotional efforts, with a detailed cross-category perspective into where such value is gained
- Electronic shopping cart abandonment: What do we know and . . . - Springer
A study on online shopping cart abandonment: A product category perspective Journal of Internet Commerce, 18 (4), 337–368 https: doi org 10 1080 15332861 2019 1641782
- The psychology of online shopping cart abandonment: a scrutiny of the . . .
A study on online shopping cart abandonment: A product category perspective Journal of Internet Commerce, 18, 337–368 https: doi org 10 1080 15332861 2019 1641782
- Segmentation of E-commerce users based on cart abandonment . . . - Springer
Jae-Do S (2019) A study on online shopping cart abandonment: a product category perspective J Inter Comm 18 (4):337–368 https: doi org 10 1080 15332861 2019 1641782
- A model of online shopping cart abandonment: evidence from e-tail . . .
A study on online shopping cart abandonment: A product category perspective Journal of Internet Commerce, 18 (4), 337–368 Article Google Scholar Statista (2020) Online shopping cart abandonment rate in selected industries Retrieved March 2020 from https: www statista com statistics 457078 category-cart-abandonment-rate-worldwide
- A model of online shopping cart abandonment: evidence from e-tail . . .
Abstract This research investigates online consumer behavior in an e-commerce context with a focus on consumer online shopping cart use and subsequent cart abandonment A model rooted in the Uses and Gratifications Theory, the Unified Theory of Acceptance and Use of Technology, and the concept of the purchase funnel is developed to explain the predicted relationships Empirical findings based
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