|
- Home - NAI: Network Advertising Initiative
The NAI released a primer to guide privacy professionals in digital advertising in the fundamentals of different Privacy-Enhancing Technologies (PETs) and their roles and practical applications
- Members - NAI: Network Advertising Initiative
Swoop’s HIPAA-certified and NAI-accredited system of activation has uncovered over 3,000 unique target audiences for precisely activating patient populations and their healthcare ecosystems through cross-channel marketing strategies
- About the NAI - NAI: Network Advertising Initiative
Founded in 2000, the NAI is a non–profit organization that is the leading self–regulatory association dedicated to responsible data collection and its use for digital advertising
- What is it? - NAI: Network Advertising Initiative
With this type of advertising, NAI member companies and advertisers collect information across some of the sites you visit and apps that you use They then use this information to try to predict what ads might be the most interesting to you
- Understanding Digital Advertising - NAI: Network Advertising Initiative
How does it work? With Tailored Advertising, NAI member companies help advertisers show relevant ads — matching ads with broad interest categories or groups like “male clothing shoppers ages 25-34” or “car buyers in Illinois ”
- FAQs - NAI: Network Advertising Initiative
The NAI’s objective is to establish a flexible framework based on a set of foundational principles The NAI continues to develop and update industry best practices, guidelines, and voluntary standards that are consistent with current legal requirements for responsible data collection and use
- How Does It Work? - NAI: Network Advertising Initiative
NAI members are companies who are committed to empowering individuals to make informed decisions about their advertising choices NAI members include advertising networks and other third-party online companies who help create, deliver, and manage the ads you see
- How to Opt Out - NAI: Network Advertising Initiative
The NAI provides the following tools and resources to help you adjust your privacy settings and request opt outs of certain kinds of advertising
|
|
|