Pricing strategy - HBR Find new ideas and classic advice for global leaders from the world's best business and management experts
Expand Your Pricing Paradigm - Harvard Business Review With inflation high, a global recession possible, and consumers spending carefully, many companies are concerned about preserving profit margins In this article, pricing consultant Rafi Mohammed
It’s Time to Try Bundled Pricing - Harvard Business Review During an era of high inflation, many companies raise prices repeatedly, which risks alienating customers Bundled pricing can be a powerful alternative strategy Consider Chili’s “3 For Me
Case Study: A Fast-Food Company Considers Dynamic Pricing To respond to a volatile inflation crisis, should the CEO of Burger Bites, a fictional fast-food chain, introduce dynamic pricing to its restaurants? The company’s input costs are increasing