‘Wishcycling’: the dos and don’ts of recycling | World Economic Forum ‘Wishcycling’ is contaminating the recycling system Our well-intentioned acts of recycling may actually be slowing the move to a circular economy More than half of people in the US believe that “most types of items” can be recycled Every year, staggering amounts of recyclable waste are exported by wealthy countries to the developing world The World Economic Forum is backing
Recycling alone wont solve the plastic waste crisis Recycling plastic is not enough to beat the global waste crisis - we need more new ways to make food packaging, including using more compostable materials
How 2025 can be the tipping point for scaled reusable packaging Just 9% of plastics are recycled worldwide, meaning recycling alone will not solve the plastic waste issue and innovative solutions are needed Reuse is the most powerful market shift that must occur in a transition to end plastic pollution and is a $10 billion economic opportunity The development of reusable packaging infrastructure will be critical in bringing down the unit cost of reuse