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  • About your data segments - Google Ads Help
    For example, “audience types” (these include custom, in-market, and affinity) are now referred to as audience segments and “remarketing” is now referred to as “your data” Learn more about the Updates to Audience terms and phrases New advertising policies: We’re using new terms on your audience report and throughout Google Ads
  • About dynamic remarketing: show ads tailored to your site and app . . .
    Reasons to use dynamic remarketing Ads that scale with your products or services: Pair your feed of products or services with dynamic ads to scale your ads to cover your entire inventory Simple, yet powerful feeds: Create a basic csv, tsv, xls, or xlsx feed The Google Ads product recommendation engine will pull products and services from your feed and determine the best mix of products
  • Set up dynamic remarketing with Display, Performance Max, and App . . .
    Dynamic remarketing shows your previous website visitors more personalized ads based on the products or services they viewed on your website This feature provides extra settings and reports specifically for reaching previous visitors This article explains how to set up dynamic remarketing with a Google Ads campaign On this page Set up dynamic remarketing for a Display campaign Set up
  • Standard Google Ads remarketing - Tag Manager Help
    Standard Google Ads remarketing Use Google Ads remarketing to re-engage with potential customers by adding your website and app visitors to remarketing lists You can then target these lists with ads Before you get started with this tag, we recommend that you learn more about how this feature works in the Google Ads help center
  • Create display ads for dynamic remarketing - Google Help
    Create display ads for dynamic remarketing Dynamic remarketing campaigns show customers personalized content (including ads of products they’ve viewed on your website or app) from a product feed you control and attach to your campaign You can create responsive display ads that are crafted for dynamic remarketing campaigns
  • About dynamic remarketing: show ads tailored to your site and app . . .
    About dynamic remarketing: show ads tailored to your site and app visitors Remarketing allows you to show ads to customers who have previously visited your website or used your mobile app Dynamic Remarketing takes this a step further and allows you to show previous visitors ads that contain products and services they viewed on your site
  • 4. Set up a dynamic remarketing campaign - Google Ads Help
    Dynamic remarketing combines the reach of both web and app audiences into a single campaign If you have an existing dynamic remarketing for a web campaign, you may use it to also reach your app user
  • Expand your reach to YouTube users - Google Ads Help
    Alert: Recent updates to YouTube's organic Shorts view count don't affect Shorts ads remarketing All views must reach 10 seconds to qualify for remarketing, to ensure your campaigns target highly engaged users Important: If you have multiple YouTube channels, you can link more than one YouTube channel to your Google Ads account




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