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Complete Guide to Building a Successful Medical Affairs Strategy in 2025 To build a winning strategy, medical affairs teams must integrate strategic planning, evidence generation, and engagement practices into a unified process Start by identifying gaps in scientific understanding and unmet patient needs
Medical Affairs: The Roles, Value and Practice of Medical Affairs in . . . Medical Affairs is one of the three strategic pillars of the pharmaceutical and MedTech industries, but while clear career paths exist for Commercial and Research and Development, there is no formal training structure for Medical Affairs professionals
Affairs, Strategic Partner to Other Functions - IQVIA Medical education, evidence generation, its dissemination and the external engagement of key stakeholders deservedly receive a lot of attention as critical responsibilities of medical afairs, to build advocacy, facilitate health system partnerships and, ultimately, enable optimal patient care 1
Medical Affairs as a Strategic Leader - Blue Matter Consulting Medical Affairs is becoming a central hub for generating insights that can inform strategic planning It’s also becoming a nexus for generating evidence to support a range of medical and business priorities
The Medical Affairs Leadership Catalyst: Unlocking Strategic Potential . . . In today’s rapidly evolving healthcare landscape, the role of Medical Affairs (MA) is undergoing a profound transformation Long relegated to a supporting role, MA is now poised to become a strategic leader within biopharma companies, standing shoulder to shoulder with Commercial and R D teams