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2024 State of the Beverage Industry: Coffee, RTD coffee category . . . “Repositioning classic hot coffee products as suitable for iced coffee can help appeal to younger consumers,” it states ”There is also room to grow a younger audience for hot coffee through messaging focusing on comfort In the United States, 34% of Gen Z consumers perceive hot coffee to be comforting (versus 29% for iced coffee) ”
Coffee, RTD coffee category recalibrate to meet consumer trends “The U S coffee market is experiencing the push and pull of conflicting consumer desires,” says Caleb Bryant, associate director of food and drink at Mintel, Chicago “Total U S retail coffee sales are projected to reach $20 8 billion in 2023, up 9 5% from 2022 This growth is primarily attributed to price increases ”
Beverage-makers turn to coffee ingredients for functionality, flavor . . . Although the coffee extracts market is poised for growth, it is not without its challenges, experts note According to Research and Markets’ “2025 Coffee Extracts Market Report,” continuous supply chain challenges, combined with economic and geopolitical uncertainties posed significant challenges for coffee extracts manufacturers in 2024
Don Francisco’s Coffee Chocolate Raspberry | Beverage Industry Don Francisco’s Coffee announced the launch of its new limited-edition flavor: Chocolate Raspberry As the latest addition to the brand’s Savor Our Flavors collection, this blend features the velvety taste of chocolate and the bright sweetness of ripe raspberries, in a smooth, medium roast coffee made with 100% Arabica beans, the company says
Kentucky Coffee Hard Cold Brews | Beverage Industry Kentucky Coffee Hard Cold Brews answer that,” Deubler added Packaged in 12-ounce cans, the 5 9% ABV Kentucky Coffee Hard Cold Brews will be available in four-packs at retailers nationwide this fall in three flavors: Black, Vanilla and Mocha www kentuckycoffee com
Coca-Cola releases breakthrough innovation: Coca-Cola with Coffee . . . On Jan 25, Consumers were also able to receive a free can of Coca-Cola with Coffee, using the Ibotta app, at Walmart stores across the country The offer is only valid on Coca-Cola with Coffee for any variety of its 12-ounce cans The United States is the 50th market to launch Coca-Cola with Coffee, which was first piloted in Japan in 2018
Eight O’Clock Coffee new varieties | Beverage Industry Eight O’Clock Coffee announced the launch of three new flavors: Blueberry Waffle Ground Blend, Caramel K-Cup pod, and ICED K-Cup pod “Eight O’Clock Coffee has been helping Americans start their day right for over a century, and we believe you shouldn’t settle for anything less than the best,” said Mohit Agarwal, chief marketing
Specialty coffee consumption reaches 13-year high, study shows As specialty coffee is defined as including any espresso-based beverage (lattes, cappuccinos etc ); non-espresso-based beverages like cold brew, nitro; and traditional coffee that consumers perceive to be brewed from premium coffee beans grounds, brands seem to be responding with new innovations to meet consumer trends
Daily coffee consumption at 20-year high, NCA reports NCA’s Spring 2024 National Coffee Data Trends (NCDT) report reveals that 67% of American adults had coffee in the past day (more than any other beverage, including tap or bottled water), compared with 49% in 2004 Seventy-five percent of American adults have had coffee in the past week, up by 4% since the Spring 2023 NCDT