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2024 State of the Beverage Industry: Coffee, RTD coffee category . . . “Repositioning classic hot coffee products as suitable for iced coffee can help appeal to younger consumers,” it states ”There is also room to grow a younger audience for hot coffee through messaging focusing on comfort In the United States, 34% of Gen Z consumers perceive hot coffee to be comforting (versus 29% for iced coffee) ”
Coffee, RTD coffee category recalibrate to meet consumer trends “The U S coffee market is experiencing the push and pull of conflicting consumer desires,” says Caleb Bryant, associate director of food and drink at Mintel, Chicago “Total U S retail coffee sales are projected to reach $20 8 billion in 2023, up 9 5% from 2022 This growth is primarily attributed to price increases ”
Beverage-makers turn to coffee ingredients for functionality, flavor . . . Although the coffee extracts market is poised for growth, it is not without its challenges, experts note According to Research and Markets’ “2025 Coffee Extracts Market Report,” continuous supply chain challenges, combined with economic and geopolitical uncertainties posed significant challenges for coffee extracts manufacturers in 2024
Don Francisco’s Coffee Chocolate Raspberry | Beverage Industry Don Francisco’s Coffee announced the launch of its new limited-edition flavor: Chocolate Raspberry As the latest addition to the brand’s Savor Our Flavors collection, this blend features the velvety taste of chocolate and the bright sweetness of ripe raspberries, in a smooth, medium roast coffee made with 100% Arabica beans, the company says
Fire Department Coffee supports firefighters battling breast cancer The coffee company launched an initiative to raise funds for firefighters diagnosed with breast cancer through its Fire Dept Coffee Club and Fire Dept Shirt Club “Breast cancer — and so many other types of cancer — affect our sisters and brothers in the fire service,” said Luke Schneider, founder and CEO of the FDC, in a statement
Bad Ass Coffee of Hawaii launches Love for LA Initiative Through this initiative, Bad Ass Coffee is raising critical funds to aid wildfire victims by donating proceeds from exclusive merchandise and 15% of all coffee sales for a limited time “We’re heartbroken by the devastating impact these wildfires have had on families and communities in Los Angeles,” said Scott Snyder, CEO of Bad Ass
Coca-Cola releases breakthrough innovation: Coca-Cola with Coffee . . . On Jan 25, Consumers were also able to receive a free can of Coca-Cola with Coffee, using the Ibotta app, at Walmart stores across the country The offer is only valid on Coca-Cola with Coffee for any variety of its 12-ounce cans The United States is the 50th market to launch Coca-Cola with Coffee, which was first piloted in Japan in 2018
Eight O’Clock Coffee new varieties | Beverage Industry Eight O’Clock Coffee announced the launch of three new flavors: Blueberry Waffle Ground Blend, Caramel K-Cup pod, and ICED K-Cup pod “Eight O’Clock Coffee has been helping Americans start their day right for over a century, and we believe you shouldn’t settle for anything less than the best,” said Mohit Agarwal, chief marketing
Coffee Bros. urges US government to exempt coffee from new tariffs Coffee Bros , a U S -based specialty coffee roaster, is urging the federal government to exempt coffee from the newly imposed tariffs The petition, titled “Exempt Coffee from Tariffs: Protect American Small Businesses and Preserve Coffee Quality,” has begun gaining traction online, urging action to protect an industry that supports more