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Clickthrough rate (CTR): Definition - Google Ads Help A high CTR is a good indication that users find your ads and listings helpful and relevant CTR also contributes to your keyword's expected CTR, which is a component of Ad Rank Note that a good CTR is relative to what you're advertising and on which networks
Impressions click-through-rate FAQs - YouTube Help Get answers to top questions about impressions and click-through-rate data with the following FAQs Why does my video have a high click-through-rate and average view duration but low impressions? Wh