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What Is Digital Transformation? - IBM Digital transformation is a business strategy initiative that incorporates digital technology across all areas of an organization It evaluates and modernizes an organization’s processes, products, operations and technology stack to enable continual, rapid, customer-driven innovation
What Is a Digital Footprint? - IBM A digital footprint, sometimes called a “digital shadow,” is the unique trail of data that a person or business creates while using the internet Nearly every online activity leaves a trace Some traces are obvious, like a public social media post
What is digital forensics? - IBM Digital forensics has broad applications because it treats digital evidence like any other form of evidence Just as officials use specific processes to gather physical evidence from a crime scene, digital forensics investigators follow a strict forensics process (also known as a chain of custody) when handling digital evidence to avoid tampering
What is Computer Forensics? - IBM Digital forensics and incident response, or DFIR, combines computer forensics and incident response into an integrated workflow that can help security teams stop cyberthreats faster while also preserving digital evidence that might be lost in the urgency of threat mitigation In DFIR, Forensic data collection happens alongside threat mitigation
What is Digital Marketing? - IBM Digital marketing, sometimes referred to as online marketing, is often the first point of contact in the customer experience It uses various strategies and tools to reach and engage targeted audiences or organizations through the internet and electronic devices These digital marketing channels include, but are not limited to: Email; Websites
What Is a Digital Twin? - IBM There are various types of digital twins depending on the level of product magnification The biggest difference between these twins is the area of application It is common to have different types of digital twins co-exist within a system or process Let’s go through the types of digital twins to learn the differences and how they are applied
What is a content management system (CMS)? - IBM It’s fitting for businesses looking for one platform to handle their content management, digital asset management, digital enrollment, forms, and more Salesforce CMS: This hybrid CMS allows organizations to create and deliver content to any device and customize as the customer sees fit The software is multi-language and can be run on the