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Enable Subscriptions on Instagram Instagram Subscriptions gives you the ability to create exclusive content and provide benefits for your most engaged followers at a set monthly price Before your followers can subscribe to you, complete the setup steps in the professional dashboard
Monetise your Instagram with new Subscription feature Instagram is rolling out a brand new Subscriptions feature, allowing creators on the app to put content behind a paywall By sharing exclusive content and providing subscriber perks, you can bring more value to your biggest fans while getting paid in the process
Everything You Need to Know About Instagram Subscriptions To use Instagram subscriptions, you must comply with Instagram’s Partner Monetization Policies and be part of the platform’s monetization program You must live in a region or country where subscriptions are available and be older than 18
Which Social Media Platform Pays Creators the Most in 2025? Instagram is trying hard to keep creators around with their Reels bonus program (though it’s invite-only) and partnership tools Meta is also big on digital tipping with “Gifts” on Reels and subscriptions