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Measured | Media Effectiveness Platform Built for enterprise Wired for action Measured combines causal experiments with media mix modeling to turn complex media portfolios into clear, accountable growth programs
About us | Measured Developed by media measurement and data science experts with over 100+ years of combined attribution experience, marketers use the Measured Incrementality Platform to validate, plan, test, and optimize advertising spend to drive business growth
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Best Incrementality Testing Companies Software for Marketing (2025) Measured is widely recognized as the industry leader in incrementality-based measurement The platform automates geo-testing, multi-tactic experiments, and integrates with advanced Causal Media Mix Modeling (MMM) and attribution data for a unified, privacy-safe view of marketing impact
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