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Black Friday 2025: Consumers Download More Apps But Spend . . . While online spending hit a record dollar amount for the Black Friday holiday weekend, Time Spent per DAU in retailer mobile apps was down 18 2% year-over-year (YoY), after being up 7% the year prior Still, Downloads of retailer mobile apps grew 9 7% YoY What could these signals mean? They may suggest inflation-driven pricing masking weaker […]
ChatGPT Black Friday 2025: Retail App Referrals Up 28% . . . ChatGPT Retail Referrals Surge 28% Over Black Friday Weekend, Led by Amazon Walmart Data from Apptopia shows that ChatGPT referrals to retailer mobile apps increased 28% year-over-year during the Black Friday holiday shopping weekend, which ran from Thanksgiving Day through Sunday
Data Shows: ChatGPT Traffic to Retailer APP Sessions . . . In the recent Black Friday shopping season, ChatGPT emerged as a new channel for e-commerce traffic, showing significant growth trends According to the latest data from mobile app analytics company Apptopia, the number of sessions directed to retail apps via ChatGPT increased by 28% year-over-year from Thanksgiving Thursday to Black Friday
ChatGPT’s Growing Yet Small Influence on E-commerce Referrals . . . Emerging data highlights ChatGPT’s increasing role in directing traffic to e-commerce sites, though its overall market share remains minor A recent analysis by mobile app insights provider Apptopia reveals that ChatGPT referrals to retail mobile applications saw a 28% year-over-year increase during the Black Friday holiday shopping period, from Thanksgiving Day through Sunday